Although I am aware that the bottle design is not a part of this brief, and that the original iconic design must be kept, I designed a few quick sketches of ideas (that I will not end up using) anyway (shown below). I experimented with squeezy plastic bottle designs, and made considerations into exactly which sustainable material I thought the bottle should be made out of such as glass, black glass and plastic.
I also experimented with it's logo design to get a feel of the design in its entirety, using the orange and black colour scheme and simplistic designs.


Keely can we see some further worked-up ideas when possible on this blog? We're expecting some prototype ongoing work at actual size in next week's session.. Some good examples of relevant research to date though.. Andy
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